25 Years of Style: The Evolution of the Iconic Indivi Sofa
Our first-ever modular sofa, the Indivi, has been a staple in homes for 25 years. A timeless design that has stood the test of time, the Indivi continues to be a favourite across generations. Let’s explore the journey of this classic, its story, and how it has been thoughtfully updated for 2024.
Even as it steps into 2024 with modern updates, the Indivi maintains its core design DNA. Its simple elegance and versatility are timeless, making it a constant favourite among customers.
“Indivi is like a white shirt,” says designer Anders Nørgaard. “It’s a classic design, always stylish, and never makes noise.” Over the past two and a half decades, the Indivi has earned its place as one of BoConcept’s bestsellers. Claus Ditlev Jensen, BoConcept's Director of Collections and Visuals, says, “Indivi remains the ultimate modular sofa in our collection. It offers endless opportunities for customisation and coordination.”
The Indivi was a groundbreaking design when first introduced, offering a fully customisable experience. “The name Indivi comes from ‘individual,’ reflecting its ability to adapt to anyone’s needs,” says Nørgaard. “It was our first in-house sofa and the first to offer modularity – letting customers choose different seat configurations, arm designs, and leg styles. It was a game-changer!”
The Indivi sofa continues to offer a variety of configurations, from classic 2 and 3-seater options to popular corner styles.
Nørgaard often describes the Indivi as a ‘blank canvas’ – a design that fits effortlessly into any home or space. Whether you’re a young couple on a budget or creating a cosy home office, the Indivi can be tailored to your needs. It offers competitive pricing without compromising on quality or style. “It’s a Scandinavian design: simple, calm, and functional,” says Nørgaard.
While the core design remains familiar, Indivi has evolved for 2024 with several updates. Nørgaard shares, “We’ve introduced two new modules for a more dynamic configuration. The curved lines offer a more welcoming feel.” Significant improvements have also been made to the frame, providing superior strength and durability over time.
The Indivi Legs have a new option characterised by a tubular shape, which adds a contemporary and lighter expression to the overall design, available in two finishes, Matt Black and Natural Oak, and two different sizes.
The upgrades don’t stop at the structure. The seating has been enhanced with 30% more foam, sculpted with a diamond cut to maintain its shape for longer. “We’ve also improved the balance between seat softness and back support,” says Ditlev Jensen. The sofa’s armrest has been redesigned with a more rounded, softer look. The legs, too, have been updated for 2024, now available in a tubular shape.
As the Indivi celebrates 25 years, it continues to adapt, evolve, and inspire. With its unmatched customisability and enduring appeal, the Indivi remains a beloved piece in homes around the world. Happy 25th Birthday, Indivi – here’s to many more years of timeless style!
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To find out how we can help you today, get in touch with our team who will be happy to help. Come and visit our office in our flagship showroom on Tottenham Court Road, call us at 020 7383 3226, or email us at tradeenquiries@boconcept.co.uk to discuss how we can help you today.
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